Firm Leadership / Kristina Tucker
Kristina Tucker
CDMP, PCM®
Director of Marketing
York, PA
717.900.2021
Kristina is responsible for the development and execution of the firm's comprehensive marketing strategy, encompassing firm-wide initiatives, industry and niche marketing, and regional efforts across six office locations. She promotes a unified culture across SEK, managing advertising, branding, events, social media, web presence, public relations, and internal and client communications.
Kristina is a Certified Digital Marketing Professional and a Professional Certified Marketer through the American Marketing Association. She has over a decade of experience with campaign and content development, social media marketing, graphic design, event planning, and website management. She also has prior corporate communications experience in the manufacturing industry. She serves as co-chair of the firm's Practice Development Committee and Emerging Professionals Committee.
Quick Facts
Professional Memberships
- Association for Accounting Marketing – Member Growth Committee Co-Chair, Digital Marketing Circle Leader
- Allinial Global – Marketing Community of Practice
Community Involvement
- Leadership York – Class of 2020
- United Way of York County – Campaign Champion
Speaking Engagements
- Referrals on Repeat, Allinial Global Business Development/Marketing Conference (October 2023)
Certifications
- Digital Marketing Institute - Certified Digital Marketing Professional (CDMP)
- American Marketing Association - Professional Certified Marketer (PCM®)
Education
- B.A. Public Relations; Minor: Speech Communication – York College of Pennsylvania
Work Highlights
- Year joined SEK: 2014
Q&A with Kristina
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What was your first job?
I worked at my parents' pizza shop at 15 years old. My interest in marketing and design stemmed from creating menus and coming up with fun new ways to promote featured items.
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What are your hobbies?
Hosting game nights, kickboxing, and listening to true crime and personal finance podcasts
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What is your favorite food?
Italian with a side of french fries
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What is your favorite quote?
"People don't care how much you know until they know how much you care"